To prove just how powerful video marketing is, let’s look at the trends of 2023. Let’s start by looking at the number of businesses that use video marketing as part of their marketing arsenal – an impressive 86%! In addition to this, 93% of these markers have stated that video marketing is one of the most important… Read More
Have Camera, Will Travel (Paris, Munich, Frankfurt and Amsterdam in 2022)
This year saw the return to normal(ish) when it comes to events, conferences, trade shows and exhibitions. And with that came the all important booth impression film – a vital part of a video marketing strategy to enhance a company’s social media marketing plans. Krowne was on-hand to produce and film some of these video… Read More
Print (working with Digital) continues to reap rewards – just look at our VAULT Magazine
It is true that we are seeing decreasing circulation figures in the print media industry. Magazines in particular have suffered, with figures from the UK showing a 6% drop in circulation in 2020 (ABC). New magazine launches dropped by almost 60% in 2020. The size of those launches has also been reduced by 22%, with… Read More
Krowne completes first Silicon Trust Global Online Seminar Roadshow featuring Infineon’s SECORA™ technology solutions
Following on from a successful online seminar for the EMEA region this April, Silicon Trust continued to present their SECORATM seminars for APAC and the Latin America regions on the 6th and 12th May respectively. SECORATM is Infineon’s family of one-stop security solutions with integrated operating system (OS) providing a cost-efficient way to fast and… Read More
A tough year but more VAULTS published than ever!
Despite a slow start to the year (and that’s putting it mildly) Krowne still managed to put out four complete magazines between September and December this year. Covering a range of topics from Blockchain to biometric access, the main topics centred around the pandemic and COVID-19, with extra focus on how we will travel in… Read More
2020 made webinars and virtual events a key tool in the marketers toolbox – but which is better?
Personally, I used to consider webinars and virtual events to be an inferior substitute to the ‘real’ thing of conferences and events. After all, the pay off for attending an event in real life is the ability to networks and create a potential relationship with customers ‘face-to-face’. It took 2020 and a global pandemic to… Read More